CHELSEA YEAR 2
UNIT 5: PROFESSIONAL PRACTICE
"Professional Practice of Interior Design"
This article tries to summarize interior design through three main parts: defining the concept of interior design, enumerating each design strategy with examples, and introducing the roles and responsibilities of interior designers.
UNIT 6: COLLABORATIVE AND COLLECTIVE PRACTICES
"EECO: The Student Market"
This is a collaborative project with students from different design fields. Based on our interest in the community, health and wealth segment, we decided to create a sustainable food market with zero or as little waste as possible.
UNIT 7: PUBLIC PROPOSAL
"An Atmosphere of Confusion"
This portfolio details a design process for incorporating an atmosphere of confusion into the space, which is designed for people who are bored with their mundane life and want to find some exciting places to walk around, providing them with a fresh experience to enjoy the chaotic sense. The sense of confusion is achieved mainly by playing with the viewer's sense of sight and touch, creating a setting in which the visible things are non-tangible while the tangible things are invisible.
UNIT 8: PUBLIC INTERIOR
"Avant-Circus"
The portfolio details a retail project located in Piccadilly Circus, which presents a new way of shopping that rethinks the relationship between retail and consumer. The design aims to transform shopping into a pleasurable activity that engages consumers with intense interaction and a fully immersive experience rather than developing any price strategy. The shop shifts its focus from making more profits to providing the consumer with a fun shopping journey by creating an interior space that consumers are happy to go repetitively in the future.
